Anna Ludwig
Consultant
A Harvard graduate, Anna Ludwig has 15 years of experience handling all aspects of law firm marketing, business development, and operations. Her experience ranges from writing winning proposals for multimillion dollar contracts to guiding complete organization rebranding.
With a strong background in visual storytelling, sharp business acumen, and over twenty years in the legal industry, Anna brings a strategic edge to legal marketing. Prior to joining Compass Legal Marketing, Anna was Director of Marketing & Operations at Lafayette & Kumagai LLP, a California litigation firm where she led efforts to win and retain Fortune 100 and leading tech industry clients.
Anna is the immediate past Co-Chair of the Marketing Best Practices Committee of the National Association of Minority and Women Owned Law Firms (NAMWOLF). Anna frequently speaks on legal marketing topics, including the importance of design, crafting elevator pitches and responding to RFPs.
Anna graduated magna cum laude, with an A.B. in Visual and Environmental Studies from Harvard University, and earned her M.F.A. from the California College of Art in San Francisco.
